Game Classification

Follow the Leader Hersey (U.S.A.), 2001  

Informations Analyses Serious Gaming
 

Classification

VIDEO GAME
(Advergame)

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting

Audience

This title targets the following audience:
 Age : 8 to 11 years old

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

Follow the Leader A Serious Game to promote candy bars released on Hersey's Kidztown website

Distribution : Internet - Free
Platform(s) : Browser

Links

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