G/P/S model
SERIOUS GAME
(Advergame)
Gameplay
The gameplay of this title is
Game-based(designed with stated goals)
Purpose
Besides play, this title features the following intents:
- Marketing & Communication message broadcasting
Market
This title is used by the following domains:
Audience
This title targets the following audience:
Age : 17 to 25 years old
/
25 to 35 years old
Comments
Taxonomy
- "Recovery of data on qualified users that can be used in a strategy for fidelisation marketing brand"